We're a creative technology studio transforming business with growth strategies for the worlds best brands.

Our Approach

We work as an extension of your team, developing end-to-end growth initiatives tailor-fit to your goals. As an integrated part of your team, we're not limited in our ability to shape the growth trajectory of your business.

Learn How
Triangle
Globe

Breakout Brands Trust Us

We're proud of our cross-industry experience. And humbled by the companies that trust us with their brand, marketing, and growth initiatives-no matter the size, stage, or scale.

Netflix
NR
Gillette
WB
DC
R

Case Studies

Netflix

A physical activation achieving new debut levels

In collaboration with Complex Media, we flew the world’s top comic influencers to NYC for an in-person social media activation to generate awareness for the premiere of the Netflix series ‘The Defenders’. The promotion was a hit, and with the paid amplification on Facebook and Instagram, the premiere saw results that topped almost all of Netflix’s comic series.

5.2MM+

Social media impressions in the first 24 hours of campaign activation, all from real-time content captured at the premiere in NYC.

6MM+

Average viewers the first week of The Defenders premiere. Targeted binge watchers consumed 4.6 episodes on average on day one alone, trailing the success of the well-known 'The Big Bang Theory'.

Gillette

Reaching the Comic Book Community

When DC Comics was on the cusp of releasing their newest Justice League movie, they partnered with Gillette and Iron Roots to take their franchise characters a step further by collaborating with instagram’s biggest comic book influencers and enthusiasts to promote their cobranded special edition Justice League razor kits, just in time for opening weekend.

5MM+

Justice League fans reached across Instagram though Iron Roots syndicated niche user generated content approach - resulting in millions of reach within the Comic book community across Instagram during launch week.

$94MM

In opening weekend sales at the North American box office, resulting in the 56th-biggest domestic movie launch of all time.

Our Team's Been Noticed

AdAge
Adweek
BBC
BI
Digiday
Forbes
NYT
Vox
N