what
we do
Award-winning execution from idea to launch with an integrated team that feels in-house.

Iron Roots is a flexible social partner for busy teams who want good work, done quickly, by great people

Social Strategy

Understanding and leveraging customer insights to design high-impact, data driven strategies that align with brand growth goals.

  • Onboarding & Customer Lifecycle
  • Experimentation Framework
  • Creative Strategy & Execution

Community

Engaging communities with compelling content and fostering active, loyal brand advocates across platforms.

  • Brand Voice Development
  • Inbound & Outbound Community Engagement
  • Content Creation

Influencer

Harnessing authentic content and influencer partnerships to build credibility and amplify brand reach.

  • Influencer Marketing Campaigns
  • User-Generated Content Strategy
  • Content Curation & Amplification

Media Buying

Optimizing ad spend through targeted campaign planning and execution, focusing on customer lifetime value and brand goals.

  • Campaign Architecture
  • Bidding Strategy
  • LTV & CPA Calibration
Request a Proposal
R

Case Studies

Gillette Meets DC

5MM+
Justice League fans reached across Instagram though Iron Roots syndicated niche user generated content approach - resulting in millions of reach within the Comic book community across Instagram during launch week.
Learn more

A physical activation achieving new debut levels

5.2MM+
Social media impressions in the first 24 hours of campaign activation, all from real-time content captured at the premiere in NYC.
Learn more

Growing a Powwow

3.7x
After a year of marketing and promoting the Sacred Springs Powwow ICI saw huge growth in powwow attendance, almost 4 times what it was the previous year.
Learn more

Taking B2B eCommerce to another level

3x
Increase in online revenue within 24 months, driven through 4-point paid ads retargeting strategy.
Learn more

Finding A New Audience

226%
Increase in website traffic, where we helped by advertising on social media and organizing influencer campaigns. We gathered influencers to eat, judge, and post reviews of Marakesh's food, gaining thousands of social media impressions.
Learn more

Helping Save Pups with the PAWS Membership Program

28,500
Our ads reached almost 30 thousand people in the Pueblo area which helped raise thousands of dollars for PAWS for Life.
Learn more

Let's talk